July 16, 2024
Management Classes To Assist Information You To Excellence

Advertising Podcast with Tom Peters

Tom Peters, a guest on the Duct Tape Marketing podcastOn this episode of the Duct Tape Advertising Podcast, I interview Tom Peters. Tom is coauthor of In Seek of Excellence—the e book that modified the best way the sector does industry and is steadily tagged as the most efficient industry e book ever. Twenty books and 40 years later, Tom remains to be at the vanguard of the “control guru trade” he single-handedly invented. He’s out with but some other co-authored e book with Nancye Inexperienced known as — Tom Peters’ Compact Information to Excellence.

Questions I ask Tom Peters:

  • [2:53] Do you see tendencies or wreck them?
  • [5:51] This e book that you just’ve lately written could be very compact — is that a part of the message?
  • [7:33] Why was once design any such the most important component of this e book?
  • [10:16] Do you assume nice design is helping you ship an excellent message in so much fewer phrases?
  • [12:41] What was once your procedure for growing this e book?
  • [15:04] May just you discuss your ideas on the concept amateurs discuss technique?
  • [18:02] The place are other people getting tradition incorrect at the present time?
  • [26:03] Do you will have a favourite quote from the e book?
  • [27:53] The place can other people hook up with you and be told extra about your paintings?

Extra About Tom Peters:

Extra About The Company Workshop:

Take The Advertising Review:

Like this display? Click on on over and give us a overview on iTunes, please!

This episode of the Duct Tape Advertising Podcast is dropped at you by way of the HubSpot Podcast Community.

HubSpot Podcast Community is the audio vacation spot for industry execs who search the most efficient schooling and inspiration on easy methods to develop a industry.