As our entire world of ever-growing technologies results in more calls for on our time (even even though it’s supposed to free of charge up extra time for us-that’s a chortle!), it becomes additional and additional apparent to me how important automation is to a authentic estate agent.
What is automation? It truly is obtaining a procedure in place so that you really don’t even have to assume about a sure component of your company. You have all the things established up forward of time, all ready to go.
Automation saves brokers not only time and revenue, but headache and heart attacks. By automating sure systems in your company, you consider away the stress and strain that so numerous agents offer with-pressure that can be averted with the ideal programs in position.
Just after all, a pressured agent is not an powerful agent. (I hear you laughing.) But significantly, there is superior anxiety and there is undesirable anxiety.
Very good tension is the commitment and electricity you sense when you happen to be putting a transaction jointly. That is a content kind of pressure.
But then there is the sort of anxiety wherever you have to deliver out a few buyer’s packages, observe-up with 5 telephone phone calls requesting info about your services, and get a promoting exercise report out to a client who’s nearly all set to make an present-and all this just before 4pm when you have to choose up your kids to deliver them to baseball observe.
That’s negative tension. Automation in your small business will help get rid of poor strain. With procedures established up and already in put, you can get all those jobs performed lickety-break up.
There are 3 main parts of your company that really should be automatic:
1. Follow-up.
This is a no-brainer. In modern working day and age, there is no excuse for not possessing an automated observe-up method. And still I can’t convey to you how several agents there are to whom I have to say, “Cease placing stamps on your possess envelopes. Have a printing organization do that for you!”
I know numerous of us (myself integrated) like to handle everything that is likely on in our firms. But the reality is, once I figured out to delegate 90% of my organization to other folks, I was ten times extra productive.
You can be far too.
You can have any person print your mailers. You can have somebody set them in envelopes and send out them out. Heck, you can even import the information of your internet marketing supplies (like some of the devices we provide at The Lones Group).
2. Applications.
What do I suggest by “applications”?
Buyer deals
Vendor offers
Marketing and advertising exercise experiences
Consumer surveys
Customer thank you letters
You never have to get worried about creating yet another a single of these at the time you create a template for each and every of them. All you have to do is open up it, adjust the title, “File-Save As” and “Mail”. Or “File-Help save As” and “Print”. And away you go!
3. Lead Era.
Certainly, you CAN automate your guide technology. For case in point, let’s say you want to operate with expired listings. Do you have an expired listing bundle all prepared to go? How about a procedure for accumulating these names on a typical basis? And one more just one for executing the shipping and delivery? Imagine it or not, guide technology can be one of the most rewarding parts of automation.
Assume about every little thing you do on a each day foundation and request oneself, “Is this a little something I could farm out to anyone else? Who can help me with this?”
Placing these a few locations of your organization on autopilot is the just one activity that will save you extra pressure than you can imagine. Commence utilizing them nowadays.
